the nfl wants rent breaks on the stadium and other facilities, tax breaks on ticket sales, plus the locals are expected to pick up police and other costs for the week of festivities. >> it could be anywhere from, you know, 25 to 50 million. >> reporter: million. >> that's right. we are hearing $25 million is what indianapolis got. >> reporter: where are you going to come up with that? >> it's got to be private sector. that's why we're starting it up so early and that's also what i think the nfl is looking for is they want to really see a serious effort from the private sector to evidence their support for this. >> reporter: but they are convinced it's worth the effort. >> it really provides a huge economic impact about a half billion dollars estimate and it's more than a game. it's a week or two of activities. >> reporter: from the looks of things, mayor lee is already suiting up for the fight. where did we get that jacket? [ laughter ] >> phil, this is how i feel. man, we got to light the city up. [ laughter ] >> reporter: and even as we speak, members of the bid committee are winging the